Nike

Nike is an American sportswear company headquartered near Beaverton, Oregon. Phil Knight and his coach Bill Bowerman founded it in 1964 as Blue Ribbon Sports, and the firm took the Nike name in 1971.

The company designs and sells running shoes, basketball shoes, training gear and sports clothing. Its Jordan Brand line started in 1984 with a deal for Michael Jordan. The swoosh logo and the Just Do It slogan are known worldwide.

Nike uses contract factories, mostly in Asia, to make its products. It sells through its own stores, its apps and wholesale partners. The company also signs athletes and teams to endorsement deals. The firm runs well-known campaigns and has deals with athletes including LeBron James and Cristiano Ronaldo. It also owns Converse. Its shares trade on the New York Stock Exchange, and Adidas and Puma are among its chief rivals.