Plaid builds the technology that lets financial apps connect to bank accounts. Zach Perret and William Hockey founded the company in 2013. It is based in San Francisco.
When a person links a bank account to a budgeting app, a payments app or a lender, Plaid often handles that connection in the background. Developers use its API to confirm account ownership, read balances and transactions, check identity and start bank payments. The company also offers fraud and credit tools built on the same data.
Plaid works with thousands of apps and connects to thousands of banks and credit unions, mostly in the United States, with coverage in Canada, the United Kingdom and parts of Europe. Its customers range from small fintech startups to large banks and well known consumer apps. Visa agreed to buy Plaid in 2020, but the deal was dropped in 2021 after a challenge from the US Justice Department. The company stayed independent and privately held.